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visualfabriq welcomes first SA team member Tremayne Linder

In anticipation of the opening of visualfabriq’s first Africa office in February 2018, we welcome our new South Africa Customer Success Manager, Tremayne Linder.  From our new offices in Fourways, Johannesburg, Tremayne will be working with our partner, EOH.  In anticipation of the opening of visualfabriq’s first Africa office in February 2018, we welcome our new South Africa Customer Success Manager, Tremayne Linder.

The current priorities of the South Africa office include supporting Tiger Brands to ensure their success as they move into deeper change management phases in the implementation of the visualfabriq platform and Trade Promotion Master™ tool.  Tremayne will also draw on his valuable local retail expertise to develop new business on the African continent.

Tremayne is no stranger to the game-changing, entrepreneurial spirit that is at the heart of visualfabriq.  Having studied politics and economics at university, he immersed himself in building successful retail businesses from a young age.  His retail experience with major SA chains such as Pick ‘n Pay, Fruit & Veg and Food Lovers’ Market gives him unique insights and perspectives as to how to  support CPG companies who want to execute more profitable trade promotions at 50% of the costs and in 20% of the time.

“Joining the visualfabriq team is a life change that I am so ready for,” says Tremayne, “There’s a very exciting learning curve and challenge as I enhance the CPG perspective and integrate it with my well-developed knowledge of retail. What we look forward to is the way the whole South African chain, from CPG company through retailer to the consumer is going to benefit.

Prior to the opening of visualfabriq’s first South African office, Tremayne will be spending training time in the Netherlands at visualfabriq’s global HQ.  “I love travel,” he says, “In essence, I am an outdoors, travelling type of person.”

What excites Tremayne most about visualfabriq is change.  “I’ve had first-hand experience of how business commonly reacts off the seat of its pants and makes off the cuff decisions without the data as back-up.  I think it is incredibly important to harness the power of artificial intelligence and machine learning to make the best decisions possible.  This is the future of successful business.  There’s no doubt about it.”