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News

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Our organisational change

The first few years in the life of a tech start-up are naturally product-centric, especially in the case of a business such as visualfabriq where our offering is a pure innovation driven by deep industry expertise. Our agility, speed and ability to genuinely transform Big Data into insights is unmatched.

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Visualfabriq welcomes our new developers

The software development team at our Breukelen offices has received a boost of talent with three new developers coming on board over the past six months.  “We’re very happy to have Francisco, Ola and Lex on our team,” says CEO, Jaco Brussé, “They not only bring in the skills…

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Looking back at a successful European POI Summit

This year, visualfabriq was again a sponsor at the POI Summit. Held in Amsterdam over three days in early May, the event offered us a great opportunity to network and talk to others about our ground-breaking platform and solutions. We got to welcome industry players,...

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Visualfabriq at the upcoming 2017 POI European Summit

With bright tulips blooming, trees along the canals shimmering with new green leaves and sunshine in the parks, it is said that Spring is the best time to be in Amsterdam.  Well, this year, the visualfabriq team has another good reason to visit the city in early May....

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Visualfabriq welcomes EyeOn as European Partner

Breukelen, The Netherlands: In the light of increasing demand for visualfabriq’s game-changing, SaaS Trade Promotion Master™ solution, the company has announced a new European-focused partnership with specialised consultancy, EyeOn.  With a proven track record in both...

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Visualfabriq welcomes EOH as Global partner

Breukelen, The Netherlands: As the reach of visualfabriq’s game-changing Trade Promotion Master™ solution continues to expand in international FMCG markets, the specialised SaaS provider has finalised its partnership with South Africa’s largest technology provider,...

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Visualfabriq achieves ISAE 3402 certificate

The visualfabriq team is delighted to have reached a key milestone in this maturing phase of our company.  Our dedicated seven-month long project last year to meet the standards and requirements of the International Standard for Assurance Engagements (ISAE) has...

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How an Economist became a Tech-preneur

An interview with Carst Vaartjes An interview with Carst Vaartjes, Chief Product Strategy & Co-founder of visualfabriq Originally an economist, Carst Vaartjes embarked on what would turn out to be an 18-year career as a business consultant, mostly to major FMCG...

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visualfabriq Netherlands team is on the move!

As we evolve from start-up to scale-up, visualfabriq’s great team of people is growing in size and developing a strong identity. To facilitate the growth of our young company, we are going to be moving our offices to Breukelen, De Corridor 5. From the 1st of August we...

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visualfabriq enters South Africa with Tiger Brands

International SaaS scale-up, visualfabriq has made a major in-road into the South African market with FMCG giant, Tiger Brands signing up to use their game-changing Trade Promotion Master™ solution. This is currently the world’s only true end-to-end solution where...

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visualfabriq welcomes Stephanie Coulthard

The visualfabriq team is pleased to extend a warm welcome to our new management trainee, Stephanie Coulthard.  Stephanie, a graduate of Utrecht University with a Master of Science in Neuroscience & Cognition has come on board to develop visualfabriq’s ISAE report...

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Visualfabriq team unleashed at POI Summit clients

(In the picture above: Carst Vaartjes – Co founder visualfabriq, Anne Teague – former CIO Heineken and Michael Kantor – CEO POI) As a sponsor and presenter at the 2016 Promotion Optimization Institute (POI) Summit, recently held in Brussels, the Visualfabriq team had...

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Introducing visualfabriq Customer Captain, Joris Monchen

One of the great things about being a start-up that is moving up is that exciting things happen to us often.  At this time, we are relishing stunning new configurations of our primary SaaS solution, Trade Promotion Master™; and, of course, it is thrilling when we go...

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Meet the New Kid on the Block – Trade Promotion Master™

An innovative SaaS solution, Trade Promotion Master™ is making waves in the FMCG and retail industries because it fundamentally changes the way sales professionals plan, manage, track, optimize and evaluate their trade promotions. Globally, there’s no doubt that trade...

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How visualfabriq has changed the trade promotion game

An interview with Jaco Brussé, CEO & Co-founder visualfabriq Jaco Brussé is no stranger to the frustrations of managing trade promotions. He’s had more than his fair share during 25 years in sales and sales management, trade marketing and general management at...

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