Visualfabriq awarded 4 best-in-class category distinctions by POI

Visualfabriq, a global revenue management solutions provider for consumer-packaged goods (CPG) companies, has been recognized as a quadruple best-in-class category distinction recipient in the Enterprise Planning Vendor Panorama published on September 30, 2024, by the Promotion Optimization Institute (POI). 

“We are thrilled to see our deep CPG expertise, commitment to growth, and drive for innovation recognized by POI in this year’s Vendor Panorama,” said Koen Matthijs, CEO at Visualfabriq. “Our team is passionately working to realize our vision of revolutionizing revenue forecasting and optimization in the CPG industry. We equip manufacturers with integrated tools designed to drive revenue growth by unlocking data sources and gaining actionable insights enhanced by AI. This is why we are trusted by global CPG leaders and our partners and are currently ramping up our solutions delivery in North America and other geographies.” 

Visualfabriq’s software suite has been acknowledged by POI in the following best-in-class category distinctions. Below, Visualfabriq describes how their successes have shaped enterprise planning. 

• RGM for Tier 2 & 3 Organizations and/or Other Tier 1 International Geographies: Visualfabriq’s solution supports the key levers of revenue growth management (RGM) to customers ranging from global to local players. It provides tools to tools to leverage on promotion optimization, robust pricing and investment strategies to drive overall revenue optimization. The software is tailored for rapid implementation through its flexible configuration capabilities, ensuring each market can use the software to fit its unique characteristics. 
   

• Enterprise Planning IBP/S&OP Capabilities: Visualfabriq enables teams to collaboratively build plans from the bottom up, feeding into a central enterprise forecast with a full outlook on the P&L, from a volume and value perspective. Sales planning inputs flow into the demand planning, forecasting, and Integrated Business Planning (IBP) process. The software also supports the incorporation of building blocks and assumptions, facilitating the seamless flow of HQ inputs into the sales plan and vice versa. This includes visibility into risks and opportunities. 
   

•  TPx Analytics, Dashboarding & Reporting: Visualfabriq’s analytics, dashboarding, and reporting tools are designed to enable effective decision-making. The software helps users quickly gain insights into the most effective mechanisms and translate these into actionable initiatives, ensuring timely responses. It delivers an exceptional user experience with a cohesive interface that integrates ergonomic and graphical elements. The dashboards are structured for data comprehension at the required level of granularity, highlighting the most relevant KPIs and levers.  
   

• Global Deployment: Visualfabriq has selected world class partners to deploy its software. The solution offers configurability and flexibility, enabling clients to establish a common template of standardized processes across multiple markets. This includes promotion types, workflows, interfaces, and RGM KPIs, while also allowing for local configurations to address specific complexities. 

Furthermore, the independent analysis of POI highlights that Visualfabriq’s “platform’s trade management tools, including price management, promotion simulation, and volume forecasting, are enhanced by AI integration, allowing for both model-driven and manual inputs. This flexibility is crucial for customers to build trust in the system, especially those with limited historical data.”  

Additionally, POI notes underscore “Visualfabriq’s commitment to growth is evident through steady investment in people, products, and partnerships… With solid growth and continual UX enhancements based on client feedback, we expect Visualfabriq to continue to be a strong option for manufacturers.” This is evidenced by Visualfabriq’s recent expansions in the US and other geographies.  

To read more about Visualfabriq’s capabilities, download the Enterprise Planning excerpt for Visualfabriq. 

To access the full POI 2024 Enterprise Planning Vendor Panorama report, click below: 

https://poinstitute.com/membership

Membership includes complimentary passes to upcoming POI events including the POI Fall Hybrid Summit, November 13-15, 2024, having access to the quarterly POI Manufacturer Connect Share Group and much more.  For company/team membership, please contact Joanie Malin  ( jmalin@p-o-i.org ).