Our champion: Trade Promotion Master™
Plan and optimize your promotion plan in minutes, instead of hours.
Actually it’s kind of fun.
Our AI-driven, holistic promotion planning optimization solution, which covers an end-to-end promotion planning, optimization and evaluation process.
Why you are
going to be
- AI-based prediction models improve your volume forecast and simplify the planning process.
- Real Time insights help you to increase your ROI, profit and volume.
- Improve and optimize your strategic promotion plan while planning.
- Leave meetings with actionable insights thanks to the reporting and analytics module.
- Unlock the value of all your internal, external and third-party data sources.
Let’s have a closer look.
Simplified and automated promotion planning.
Traditional trade promotion planning processes are often experienced as complex and burdensome. However, TPM enables you to plan promotions in seconds instead of hours.
Zero-touch planning driven by AI.
It helps you to create accurate predictions of shopper behaviour, forward buy, phasing and redemption percentages.
Optimize and evaluate promotion while planning.
The only moment in time when you can truly optimize your promotion is in the moment of planning. That’s why we built Trade Promotion Master. It gives you the opportunity to run different what-if scenarios at the time of planning, and see the full financial and volume results immediately.
Post event analytics and actionable insights
To continuously improve a promotion strategy, TPM provides you with fully automated post event analytics and helps you to gather meaningful insights.
Fully automated, real-time integration with ERP and demand planning systems.
Data integration between manufacturer systems and TPM is fully automated and no manual processes are required.
Easily configurable promotion planning process.
What you are used to: customization costs time and money, and creates dependency on external consultants. Not anymore! With TPM you can easily configure functionality and user interfaces according to your needs, without any costs.